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英語句子能讓你更容易表達自己的想法

時間:2019-05-13 03:58:03下載本文作者:會員上傳
簡介:寫寫幫文庫小編為你整理了多篇相關的《英語句子能讓你更容易表達自己的想法》,但愿對你工作學習有幫助,當然你在寫寫幫文庫還可以找到更多《英語句子能讓你更容易表達自己的想法》。

第一篇:英語句子能讓你更容易表達自己的想法

標題:學實用英語句子能讓你更容易表達自己的想法

關鍵詞:實用英語句子

導讀:我們學習實用英語句子的一個很重要的目的就是為了口語的提高,口語能力就是你用英語表達自己的想法的能力,既然自己不能組織語言,那就去多背一些現成的句子吧!效果也是不錯的。

1.Don't keep me waiting long. 不要讓我等得太久。

2.He has a remarkable memory. 他有驚人的記憶力。

3.He has completed the task. 他完成了這個任務。

4.He has quite a few friends. 他有不少的朋友。

5.He is capable of any crime. 他什么樣的壞事都能干得出來。

6.He walks with a quick pace. 他快步走路。

7.He was not a little tired. 他很累。

8.His looks are always funny. 他的樣子總是滑稽可笑。

9.How about going to a movie? 去看場電影怎么樣?

10.I think I've caught a cold. 我想我得了感冒。

11.I was taking care of Sally.我在照顧薩莉。

12.I wish I lived in NEWYORK. 我希望住在紐約。

13.I'm very glad to hear that. 很高興聽你這樣說。

14.I'm your lucky fellow then.我就是你的幸運舞伴啦!

15.It's none of your business!這不關你的事兒!

更多學習資料請見美聯英語學習網。

第二篇:職業規劃讓你更容易成功

職業規劃讓你更容易成功

每個人都渴望成功,通往成功的路也不止一條,正所謂條條大路通羅馬,但總是有人取道捷徑、直搗黃龍,也有人曲折迂回、墮人迷宮,而職業規劃也許就是幫助我們到達羅馬的最好工具。職業規劃不僅可以幫助我們解決當前求職、就業、擇業或者事業發展中遇到的困惑,更重要的是幫助我們明確未來的事業發展方向。

世界頭號投資大師巴菲特,小時候是一個內向而敏感的孩子,無論是讀書還是生活中的表現,巴菲特與一般孩子毫無區別,甚至還不如。許多人都嘲笑巴菲特行動、思維緩慢,但巴菲特卻將這一弱點轉化為自己最大的優點——耐心;同時,他還發現自己對數字有天生的敏感,并對其充滿了興趣。

在27歲之前,巴菲特嘗試過無數的工作,做銷售、充當法律顧問、管理一家小廠,但最終他結合自己的優點——耐心、對數字敏感,將自己的職業發展轉向成為一名投資家。在明確的職業規劃引導下,巴菲特拒絕許多外來的誘惑,也忍受住許多壓力,堅定不移地按著自己的職業發展道路前進,最終成就一番驚人成就。

職業規劃最大好處就在于,幫助我們將個人夢想、價值觀、人生目標與我們的行動策略協調一致,去除其他不相關的旁枝末節,整合個人最大的優勢與資源,從而向著終極目標快速前進,而這正是我們取得成功的重要保證。

無論你是即將步入職場的新人,還是已經身在職場數年,總會面臨選擇的迷茫:是就業還是擇業;是尋求新的挑戰還是繼續穩定的工作。在初級人才過剩、高級人才奇缺的現實下,這類迷茫越發顯著。實際上,這和缺乏明確的職業規劃有很大的關系。而事實證明,擁有明確目標的人往往比缺乏目標的人更容易獲得成功。

文章來源:河南職業規劃 鄭州職業規劃

第三篇:教育論文如何寫作才能讓發表更容易?

教育論文如何寫作才能讓發表更容易?

很多年前,吳漢明先生在他的《教壇鱗爪錄》中曾專門探討過寫作難與易的問題,他引述“一字窮歲月,十年成一賦”和“眼前景象口頭語,便是詩家絕妙詞”來形容寫作的難與易,的確形象、生動、貼切。對教師來說,撰寫教學、教育類論文是難還是易呢?可以說難,也可以說易。

說教學、教育類論文寫作容易,是因為大多數教師是有較高學歷的知識分子,常年從事教學、教研工作,哪會沒有心得體會?哪會沒有遇到令自己心靈震撼的事情?把自己的教學感受記錄下來,把與學生談心、家訪、處理突發事件的細節記錄下來,把令自己滿意或不滿意的課堂教學記錄下來,不就成了教育論文的雛形了嗎?許多有成就的大教育家、知名學者如梁啟超、陶行知、魏書生、李鎮西等不就是把生活中的點滴發現記錄下來,再整理成文的嗎?他們的書稿,沒有晦澀的詞藻,也沒有深不可測的觀點。像李鎮西老師的寫作素材大多來自教學實踐,一個故事,一點啟迪,就那么簡單。

說教育、教學論文寫作難是難在發表上面。教師申報高一級職稱都要發表較高水平的教學、教育論文,而要在省級、國家級報刊雜志上發表文章實在是難!據說一篇稿件最終付印前在編輯部要經過三次審核,投稿者多如牛毛,有水平的稿件也只有部分能發表,要編輯都滿意談何容易!不少教師費盡腦汁寫出的文章投到雜志社總是石沉大海,杳無音信!是什么因素造成文章如此難發表呢?原因當然很多。

【發表吧】——最權威、最專業、最誠信的論文發表平臺

其一,有的教師文學修養較淺,不諳寫作技巧。寫作是厚積薄發的一門藝術,通常是沒有什么捷徑的。但在教學實踐中,有的教師除了對任教科目有所研究之外,很少涉獵、閱讀教育大家、優秀教師的教育心得,不注意文學修養的培養與寫作技巧的訓練,也很少考慮寫作素材積累的問題,腦子里空空如也。等到要動筆時,搜索枯腸也找不到合適的語句或事例,遣詞造句難以準確地表情達意,剖析事理邏輯混亂,難以清晰地論證命題。

其二,有的教師寫作功利性過強。有人說“寫作是心中有話要說的反映,什么時候覺得自己不是寫作就是寫作了。”這大概是說寫作是直抒胸臆的事情,不能勉為其難。但在實踐中,不少教師卻因為申報職稱的需要,不等素材積累到一定的程度,不管有沒有靈感的閃現,也不管所寫的題材是否融入了自己的思想感情便匆忙執筆,如此功利的寫作能有好作品產生嗎?

其三,稿件缺乏新意,沒有亮點。有的教師寫文章只是簡單地把教學過程中的瑣事客觀地記錄下來,沒有去粗取精的篩選,沒有由表及里的深入,也沒有總結提高,有的教師更是隨便在舊雜志或網上下載,稍加修改便當作自己的東西拿去投稿,沒有承載自己的智慧和情感,沒有感動人心的亮點,又如何能令編輯滿意呢?

文章發表就真這么難嗎?能不能把難事變成易事呢?答案應該是肯定的!韓非子說:天下之難事必作于自由空間易,天下之大事必作于細。難與易在一定條件下是可以轉化的,倘能難中取易,由易到難,就可以做到化難為易。

首先要重視學習和思考。孔子說學而不思則罔,思而不學則殆。沒有了學習和思考,教師素質的提高就沒有了保證。教師的學習不能局限于任教學科,知識面要廣博,只有先博采百家,才能自成一體、別具見地!工作與學習之余,教師還要善于調整出閑暇的時問用于思考教學的得失。閑暇思考的時間是根,它滋潤著教育藝術的枝和節,如果教師不能清理出一塊靜心反思的空間,那他是難以領會教學、教育真諦的。

【發表吧】——最權威、最專業、最誠信的論文發表平臺

其次是要懂得借鑒與創新的問題。有人說建筑師學會了背棄,城市才會千姿百態;服裝師學會了背棄,如潮的人流才會流光溢彩;作家學會了背棄,新穎的作品才能打動人心!面對汗牛充棟的教育書稿、報刊雜志,教師要學會借鑒,更要學會背棄與創新。怎樣創新呢?這就要做教學、教育的有心人了:平時要留心邊感人有趣的事情,學會捕捉思想的火花,注重積累有用的素材。

再次是要嘗試了解雜志的風格特點。不同的雜志總有它自己的風格特點和采稿原則。教師一定要深入地閱讀各種雜志,有的放矢地投稿。編輯選稿時一般說來總要考慮稿件創新、深度以及時代性等問題。教師寫稿要善于把握這些要素,把教學過程中最深的感受和體會寫出來。在撰稿的過程中,注意自己的寫作意圖應該是自然而然地流露,而不必特別地指點出來,也不要把教學心得變成抽象的說教,如果寫出的東西連自己都不能有所觸動,就不要急于投寄。

第四篇:如何表達自己心情失落句子

沒有你的城市,我就像一個沒有愛情溫暖的男人;很想你的時候,我就靜靜輕輕呼喚你的名字,我愛你!這是我一生的承諾!知道有哪些描寫失落的可以知道摘抄的好句子呢?這里給大家分享一些關于描寫失落的句子,供大家參考。

描寫自己失落的語錄

1.認真的人,最可憐,動心的人,最可悲。

2.情牽三世,不離不棄大地之母,女媧后人愛情是她的執著,等待是她的宿命。

3.不要只追求漂亮的外表,它會欺騙你的眼睛;不要只追求財富,那只不過是過眼云煙;追尋那個讓你內心微笑的。

4.舊情人給的問候,比陌生人還要尷尬。

5.你用沉默來回避我,那我就用不聯系來成全你。

6.不聞不問不一定是忘記了,但一定是疏遠了,彼此沉默太久,就連主動都需要勇氣。

7.你怎么可能在擁有愛情的同時又拒絕受傷,別忘了,丘比特射出的是箭,不是玫瑰。

8.人生是一個舞臺,只要上了臺,在戲沒有演完之前,你下了臺,那么你就要付出慘痛的代價。

9.明天似乎太遙遠,昨日仿佛又太近,今日也許我不是我。

10.時間是一列永不停息的列車,我們都是趕車的人。

11.總有一天你會明白,委屈要自己消化,故事不用逢人就講。真正理解你的沒有幾個,大多人只,會站在他們自己的立場,偷看你的笑話。

12.男人堅持別怕苦,再苦再累不服輸。堅信自已選的路,太多磨難來阻路,也不放棄和孤獨。生活!就是生下來,活下去。

13.你的眼圈越發的黑,白開水喝出了酒的味,你沒有淚,只是想起了誰。有時候你把什么都放下了,不是因為突然就舍得了,而是因為期限到了,任性夠了,成熟多了,也就知道這一頁該翻過去了。

14.難過的時候就吃東西,因為胃和心的距離很近,當你吃飽了的時候,暖暖的胃會擠占心臟的位置,這樣心里就不會覺得那么冷清,那么空落落。

15.只有天空是沒有人能夠搶走的,只要我能抬起頭,它都會陪著我。

16.不要因為寂寞,隨便找一個人。為了這一時的陪伴,在以后的日子可能不只有寂寞,還有痛苦。

17.有一天我終于對你不冷不熱了,有一天我終于放手對你死心了;有一天我和別人走在一起了;有一天我和你徹底成為陌生人了;你會不會有一點后悔自己當初的不珍惜?

18.聽說,世間所有的相遇都是久別重逢。曾經暗香浮動的心事,空白了的時光也都只是為了等待一個人將那斑駁的記憶喚回。

19.發不出去的思念,我想你,很想,想到有人會取代我,心里就該死的疼。

20.如果有人錯過機會,多半不是機會沒有到來,而是因為等待機會者沒有看見機會到來,而且機會過來時,沒有一伸手就抓住它。

描寫自己失落的短句

1.那年雨天,我們在雨中奔跑;今年雨天,卻只有我在雨中。

2.離開你,整個世界都快崩塌,只是這次你眼睜睜看我一個人苦苦掙扎。

3.等待,不是為了你能回來,而是找個借口不離開。

4.依舊是那雙明媚的眼睛里,我找不到故事里的追尾。

5.能自己花錢解決的事,盡量別用人情,你要知道,人情比錢貴得多。

6.想哭就哭,想笑就笑,不要因為世界虛偽,你也變得虛偽了。

7.我沒有所謂的避風港,即使風再大雨再狂我都得獨自走一場。

8.再美好也經不住遺忘,在悲傷也抵不過時間。

9.一場繁華的邂逅,一段靜默的收場。

10.你走之后,我得了一場大病,疼的我痛不欲生,后來我活過來了,卻忘記了自己。

11.沉默不是不說話,只是不想說話。

12.可悲的是,有時候自己的傾盡了全力卻還抵不過他人的無須努力。

13.你以為熱情主動他會感動,你以為你患得患失他會心痛,其實都沒有,只有你一次又一次犯賤再主動。

14.沒有人會心疼我,哪怕我哭的再撕心累裂肺,傷的遍體鱗傷。

15.現在才知道愛情沒有那么容易,它會讓一個人生不如死。

16.已經離開的人開始了新的生活,被忘掉的人也該開始新的生活了。

17.歌為知音而唱,酒為知己而醉,情為距離而貴,心為路遙而思,月為癡情而羞,星為愛情而美,橋為流水等待。

18.每次失望無助心寒的時候,總是在想,如果現在我還擁有你,那該有多好!

19.能在一起的心不在,真正相愛的永世不分離!

20.紅顏淚滴點朱唇,半世癡情終離殤。

描寫自己失落的說說

1.不是越來越現實,是越來越喜歡踏實的感覺,所以喜歡看得見摸得著的東西,那些有的沒得越來越不在意了。

2.人生這趟無法回頭的列車上,你總要習慣那些突如其來的不告而別,你必須明白。有些人的出現就是為了教會你遺憾和別離。

3.緣分,默默地守候在某個渡口,等待著愛情的攜帶。兩顆空洞的心,不約而同。曾經他是心事,后來成為故事,現在已成往事。

4.不合適的人始終要分開,沒必要為一段不合適的感情而努力,你求人的樣子像條狗,你哭的樣子特別丑。

5.后來,我遇到了一個很像很像你的人,我卻是再也沒有心動的感覺,再后來我懂了,無論他再像你,但始終不是你。

6.喜歡一首歌會單曲循環,愛上一個人會不斷原諒,可是歌聽夠了就會切掉,所以人愛累了,也會放手。

7.你走了也好,我懸著的心總算有了安放,不然,我總是擔心你要走,害怕你不告而別,讓我滿世界亂找。

8.有時候很喜歡你很想在一起,有時候很累很想放棄,可是我害怕你真的有那么一點喜歡我,而我自己撒手了,為了那一點不知道存在不存在的喜歡,我等了你好久。

9.過去就像星光,與我相隔一億光年,在黑夜綻放獨特的光芒,我始終看的見摸不到。

10.我們漸漸被時光磨平了棱角,當初的喜歡到現在看來不過是一句玩笑。

11.其實活在這個世上的每個人都沒錯,每個人都說活著很無奈!但人們都忘了其實這一切都是自己造成的!出于自已的手里的事有很多,做過的早就忘了一干二凈了,或許都沒忘,放在自已的心里,誰都不愿說出口,難道每個人都忘了嗎,為了自已想做的,早就不想聽別人說的話,就算聽了,也不會放在心上,沒人會覺得錯!

12.我當然知道人都是會變得,也從未指望過你永遠如初,但感覺到你待我不似從前時,還是忍不住偷偷難過了很久。

13.我佩服那些可以隱忍的人,將自己的苦痛掩映得那么深,只取快樂與別人分享,其實內心悲傷早已泛濫成災,卻看上去若無其事,歲月安好。

14.再美的回憶,也成為了傷,再美的傷,都會痛的,忘了吧,別讓自己的微笑,都這么牽強。不是每個優秀的人,都適合與你一起天荒地老,有的人,是用來成長的,有的人,是用來懷念的,有的人,是用來一起生活的。

15.人和人真是說不清的劫數,你為了一個人輾轉反側夜不能寐,那個人又為了別人,神魂顛倒食不知味。

16.從深情到敷衍,熱情到冷淡,重視到忽略,難忘到遺忘,在時間面前我怎能不慌。

17.我寧愿自己顛沛流離,無依無靠,也不愿勉強你在我身邊,過得不快樂。

18.天總是陰著,現在已經起霧了,遠處什么都看不清,仿佛是我的未來。迷茫,在這個時刻。

19.有人在乎你,有人保護你,有人關心你,有人希望你幸福,有人整夜睡不著地想念你,她就是愛你愛得最深的人。

20.不要說,離開以后還會想念;不要說,分手以后還是朋友。離開一個地方,風景就不再屬于你;錯過一個人,那人便與你無關。

描寫自己失落的文案

1.要是你不愛一個人,請放手,好讓別人有機會愛她。如果你愛的人放棄了你,請放開自己,好讓自己有機會愛別人。有的東西你再喜歡也不會屬于你的,有的東西你再留戀也注定要放棄的,人生中有許多種愛,但別讓愛成為一種傷害。

2.魚上鉤了,那是因為魚愛上了漁夫,它愿用生命來博漁夫一笑。

3.這樣的折磨,只是繁華的冷,只是內心的倉促,再見的愛情,彼此的掛牽,人海還是那個風景,思念只是一種留戀,多少的眷顧,只是一種奢望,只是生命的徘徊。

4.世界這么大,只想喜歡你,五月的清晨給你,汽水的第一口給你,情書給你,懷抱給你等待給你,滿心歡喜和余生歲月都給你。

5.你是我想跟全世界炫耀,卻又舍不得跟任何人分享的人。

6.做好自己就好,別等分開的時候連自己都不認識自己,自己都瞧不起自己,人可以為愛瘋狂,但是也得做好自己別丟的太徹底。

7.當愛不能完美,我寧愿選擇無悔,不管來生多么美麗,我不愿失去今生對你的記憶,我不求天長地久的美景,我只要生生世世的輪回里有你!

8.我喜歡你就像周幽烽火戲諸侯,負了西周,亡了自己,卻笑了褒姒。

9.再難受又怎樣,生活還要繼續。現實就是這樣,沒有半點留情,你不爭就得輸。

10.心動只要一瞬間,心碎也只一轉眼。

11.其實我一切正常,只是有點悲傷。

12.親愛的姑娘,總有一天你會遇上那么一個人,他讓你的歡笑和淚水都有意義,他善待你,把你當成生命中最重要的那個。

13.后來明白,我們永遠無法成為別人滿意的那個自己,可如果堅持做喜歡的自己,終會遇見喜歡你的人。其實到最后,我們都是在尋找同類,就像溪流匯入江海,光束擁抱彩虹。

14.曾經戀愛過的都明白,童話式的天長地久只屬于童話。

15.感情的世界里,根本就難以存在好聚好散,總有一個拔腿先走,另一個原地發呆。

16.我以為,真心對人,也可以換來別人真心對待。拼了命地不讓身邊的人難過,卻發現,受傷的原來是我自己。經歷了一些事,才知道自己真的好傻。

17.喜歡星星卻只能仰天觀望,喜歡清風卻伸手抓空,美好的事物就像你一樣,想要得到卻總是成空。

18.平靜是最好的狀態,無論是平靜的拼盡全力,還是平靜的等待結果。

19.眼淚不停地掉下來,終究還是忘不了你帶給我的愛,是我不懂愛,還是我不會愛。

20.照片我沒刪,只是加密了;你送的東西我沒丟,只是裝進了那個再也不敢打開的箱子里了;而你,我也沒忘,因為忘記真的太難了。

如何表達自己心情失落句子

第五篇:TED英語演講稿:如何讓選擇更容易

TED英語演講稿:如何讓選擇更容易

簡介:面對商場里五花八門的商品,你的選擇恐懼癥又犯了嗎? 美國哥倫比亞大學商學教授sheena iyengar研究如何讓你在做選擇時更容易。為了讓你的選擇省時省力,商家又會有哪些訣竅呢?

do you know how many choices you make in a typical day? do you know how many choices you make in typical week? i recently did a survey with over 2,000 americans, and the average number of choices that the typical american reports making is about 70 in a typical day.there was also recently a study done with ceos in which they followed ceos around for a whole week.and these scientists simply documented all the various tasks that these ceos engaged in and how much time they spent engaging in making decisions related to these tasks.and they found that the average ceo engaged in about 139 tasks in a week.each task was made up of many, many, many sub-choices of course.50 percent of their decisions were made in nine minutes or less.only about 12 percent of the decisions did they make an hour or more of their time.think about your own choices.do you know how many choices make it into your nine minute category versus your one hour category? how well do you think you're doing at managing those choices?

today i want to talk about one of the biggest modern day choosing problems that we have, which is the choice overload problem.i want to talk about the problem and some potential solutions.now as i talk about this problem, i'm going to have some questions for you and i'm going to want to know your answers.so when i ask you a question, since i'm blind, only raise your hand if you want to burn off some calories.(laughter)otherwise, when i ask you a question, and if your answer is yes, i'd like you to clap your hands.so for my first question for you today: are you guys ready to hear about the choice overload problem?(applause)thank you.so when i was a graduate student at stanford university, i used to go to this very, very upscale grocery store;at least at that time it was truly upscale.it was a store called draeger's.now this store, it was almost like going to an amusement park.they had 250 different kinds of mustards and vinegars and over 500 different kinds of fruits and vegetables and more than two dozen different kinds of bottled water--and this was during a time when we actually used to drink tap water.i used to love going to this store, but on one occasion i asked myself, well how come you never buy anything? here's their olive oil aisle.they had over 75 different kinds of olive oil, including those that were in a locked case that came from thousand-year-old olive trees.so i one day decided to pay a visit to the manager, and i asked the manager, “is this model of offering people all this choice really working?” and he pointed to the busloads of tourists that would show up everyday, with cameras ready usually.we decided to do a little experiment, and we picked jam for our experiment.here's their jam aisle.they had 348 different kinds of jam.we set up a little tasting booth right near the entrance of the store.we there put out six different flavors of jam or 24 different flavors of jam, and we looked at two things: first, in which case were people more likely to stop, sample some jam? more people stopped when there were 24, about 60 percent, than when there were six, about 40 percent.the next thing we looked at is in which case were people more likely to buy a jar of jam.now we see the opposite effect.of the people who stopped when there were 24, only three percent of them actually bought a jar of jam.of the people who stopped when there were six, well now we saw that 30 percent of them actually bought a jar of jam.now if you do the math, people were at least six times more likely to buy a jar of jam if they encountered six than if they encountered 24.now choosing not to buy a jar of jam is probably good for us--at least it's good for our waistlines--but it turns out that this choice overload problem affects us even in very consequential decisions.we choose not to choose, even when it goes against our best self-interests.so now for the topic of today: financial savings.now i'm going to describe to you a study i did with gur huberman, emir kamenica, wei jang where we looked at the retirement savings decisions of nearly a million americans from about 650 plans all in the and what we looked at was whether the number of fund offerings available in a retirement savings plan, the 401(k)plan, does that affect people's likelihood to save more for tomorrow.and what we found was that indeed there was a correlation.so in these plans, we had about 657 plans that ranged from offering people anywhere from two to 59 different fund offerings.and what we found was that, the more funds offered, indeed, there was less participation rate.so if you look at the extremes, those plans that offered you two funds, participation rates were around in the mid-70s--still not as high as we want it to be.in those plans that offered nearly 60 funds, participation rates have now dropped to about the 60th percentile.now it turns out that even if you do choose to participate when there are more choices present, even then, it has negative consequences.so for those people who did choose to participate, the more choices available, the more likely people were to completely avoid stocks or equity funds.the more choices available, the more likely they were to put all their money in pure money market accounts.now neither of these extreme decisions are the kinds of decisions that any of us would recommend for people when you're considering their future financial well-being.well, over the past decade, we have observed three main negative consequences to offering people more and more choices.they're more likely to delay choosing--procrastinate even when it goes against their best self-interest.they're more likely to make worse choices--worse financial choices, medical choices.they're more likely to choose things that make them less satisfied, even when they do objectively better.the main reason for this is because, we might enjoy gazing at those giant walls of mayonnaises, mustards, vinegars, jams, but we can't actually do the math of comparing and contrasting and actually picking from that stunning display.so what i want to propose to you today are four simple techniques--techniques that we have tested in one way or another in different research venues--that you can easily apply in your businesses.the first: cut.you've heard it said before, but it's never been more true than today, that less is more.people are always upset when i say, “cut.” they're always worried they're going to lose shelf space.but in fact, what we're seeing more and more is that if you are willing to cut, get rid of those extraneous redundant options, well there's an increase in sales, there's a lowering of costs, there is an improvement of the choosing experience.when proctor & gamble went from 26 different kinds of head & shoulders to 15, they saw an increase in sales by 10 percent.when the golden cat corporation got rid of their 10 worst-selling cat litter products, they saw an increase in profits by 87 percent--a function of both increase in sales and lowering of costs.you know, the average grocery store today offers you 45,000 products.the typical walmart today offers you 100,000 products.but the ninth largest retailer, the ninth biggest retailer in the world today is aldi, and it offers you only 1,400 products--one kind of canned tomato sauce.now in the financial savings world, i think one of the best examples that has recently come out on how to best manage the choice offerings has actually been something that david laibson was heavily involved in designing, which was the program that they have at harvard.every single harvard employee is now automatically enrolled in a lifecycle fund.for those people who actually want to choose, they're given 20 funds, not 300 or more funds.you know, often, people say, “i don't know how to cut.they're all important choices.” and the first thing i do is i ask the employees, “tell me how these choices are different from one another.and if your employees can't tell them apart, neither can your consumers.”

now before we started our session this afternoon, i had a chat with gary.and gary said that he would be willing to offer people in this audience an all-expenses-paid free vacation to the most beautiful road in the world.here's a description of the road.and i'd like you to read it.and now i'll give you a few seconds to read it and then i want you to clap your hands if you're ready to take gary up on his offer.(light clapping)okay.anybody who's ready to take him up on his offer.is that all? all right, let me show you some more about this.(laughter)you guys knew there was a trick, didn't you.(honk)now who's ready to go on this trip.(applause)(laughter)i think i might have actually heard more hands.all right.now in fact, you had objectively more information the first time around than the second time around, but i would venture to guess that you felt that it was more real the second time around.because the pictures made it feel more real to you.which brings me to the second technique for handling the choice overload problem, which is concretization.that in order for people to understand the differences between the choices, they have to be able to understand the consequences associated with each choice, and that the consequences need to be felt in a vivid sort of way, in a very concrete way.why do people spend an average of 15 to 30 percent more when they use an atm card or a credit card as opposed to cash? because it doesn't feel like real money.and it turns out that making it feel more concrete can actually be a very positive tool to use in getting people to save more.so a study that i did with shlomo benartzi and alessandro previtero, we did a study with people at ing--employees that are all working at ing--and now these people were all in a session where they're doing enrollment for their 401(k)plan.and during that session, we kept the session exactly the way it used to be, but we added one little thing.the one little thing we added was we asked people to just think about all the positive things that would happen in your life if you saved more.by doing that simple thing, there was an increase in enrollment by 20 percent and there was an increase in the amount of people willing to save or the amount that they were willing to put down into their savings account by four percent.the third technique: categorization.we can handle more categories than we can handle choices.so for example, here's a study we did in a magazine aisle.it turns out that in wegmans grocery stores up and down the northeast corridor, the magazine aisles range anywhere from 331 different kinds of magazines all the way up to 664.but you know what? if i show you 600 magazines and i divide them up into 10 categories, versus i show you 400 magazines and divide them up into 20 categories, you believe that i have given you more choice and a better choosing experience if i gave you the 400 than if i gave you the 600.because the categories tell me how to tell them apart.here are two different jewelry displays.one is called “jazz” and the other one is called “swing.” if you think the display on the left is swing and the display on the right is jazz, clap your hands.(light clapping)okay, there's some.if you think the one on the left is jazz and the one on the right is swing, clap your hands.okay, a bit more.now it turns out you're right.the one on the left is jazz and the one on the right is swing, but you know what? this is a highly useless categorization scheme.(laughter)the categories need to say something to the chooser, not the choice-maker.and you often see that problem when it comes down to those long lists of all these funds.who are they actually supposed to be informing?

my fourth technique: condition for complexity.it turns out we can actually handle a lot more information than we think we can, we've just got to take it a little easier.we have to gradually increase the complexity.i'm going to show you one example of what i'm talking about.let's take a very, very complicated decision: buying a car.here's a german car manufacturer that gives you the opportunity to completely custom make your car.you've got to make 60 different decisions, completely make up your car.now these decisions vary in the number of choices that they offer per decision.car colors, exterior car colors--i've got 56 choices.engines, gearshift--four choices.so now what i'm going to do is i'm going to vary the order in which these decisions appear.so half of the customers are going to go from high choice, 56 car colors, to low choice, four gearshifts.the other half of the customers are going to go from low choice, four gearshifts, to 56 car colors, high choice.what am i going to look at? how engaged you are.if you keep hitting the default button per decision, that means you're getting overwhelmed, that means i'm losing you.what you find is the people who go from high choice to low choice, they're hitting that default button over and over and over again.we're losing them.they go from low choice to high choice, they're hanging in there.it's the same information.it's the same number of choices.the only thing that i have done is i have varied the order in which that information is presented.if i start you off easy, i learn how to choose.even though choosing gearshift doesn't tell me anything about my preferences for interior decor, it still prepares me for how to choose.it also gets me excited about this big product that i'm putting together, so i'm more willing to be motivated to be engaged.so let me recap.i have talked about four techniques for mitigating the problem of choice overload--cut--get rid of the extraneous alternatives;concretize--make it real;categorize--we can handle more categories, less choices;condition for complexity.all of these techniques that i'm describing to you today are designed to help you manage your choices--better for you, you can use them on yourself, better for the people that you are serving.because i believe that the key to getting the most from choice is to be choosy about choosing.and the more we're able to be choosy about choosing the better we will be able to practice the art of choosing.thank you very much.(applause)

TED英語演講稿:科技如何幫我閱讀

Ted英語演講稿:Be an Opportunity Maker機會創造者

TED英語演講稿:四種影響我們的聲音方式

TED英語演講稿:我們為什么快樂?

Ted英語演講稿:How I held my breath for 17 minutes如何憋氣17

TED英語演講稿: 如何在社交網絡濺起水花

TED英語演講稿:墜機讓我學到的三件事

TED英語演講稿:解密愛情與出軌

TED英語演講稿:我們為什么要睡覺

TED英語演講稿:如何跟壓力做朋友

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