第一篇:喬布斯2005年斯坦福大學畢業演講稿
喬布斯2005年斯坦福大學畢業演講稿
I am honored to be with you today at your commencement from one of the finest universities in the world.I never graduated from college.Truth be told, this is the closest I've ever gotten to a college graduation.Today I want to tell you three stories from my life.That's it.No big deal.Just three stories.The first story is about connecting the dots.I dropped out of Reed College after the first 6 months, but then stayed around as a drop-in for another 18 months or so before I really quit.So why did I drop out?
It started before I was born.My biological mother was a young, unwed college graduate student, and she decided to put me up for adoption.She felt very strongly that I should be adopted by college graduates, so everything was all set for me to be adopted at birth by a lawyer and his wife.Except that when I popped out they decided at the last minute that they really wanted a girl.So my parents, who were on a waiting list, got a call in the middle of the night asking: “We have an unexpected baby boy;do you want him?” They said: “Of course.” My biological mother later found out that my mother had never graduated from college and that my father had never graduated from high school.She refused to sign the final adoption papers.She only relented a few months later when my parents promised that I would someday go to college.And 17 years later I did go to college.But I naively chose a college that was almost as expensive as Stanford, and all of my working-class parents' savings were being spent on my college tuition.After six months, I couldn't see the value in it.I had no idea what I wanted to do with my life and no idea how college was going to help me figure it out.And here I was spending all of the money my parents had saved their entire life.So I decided to drop out and trust that it would all work out OK.It was pretty scary at the time, but looking back it was one of the best decisions I ever made.The minute I dropped out I could stop taking the required classes that didn't interest me, and begin dropping in on the ones that looked interesting.It wasn't all romantic.I didn't have a dorm room, so I slept on the floor in friends' rooms, I returned coke bottles for the 5¢ deposits to buy food with, and I would walk the 7 miles across town every Sunday night to get one good meal a week at the Hare Krishna temple.I loved it.And much of what I stumbled into by following my curiosity and intuition turned out to be priceless later on.Let me give you one example:
Reed College at that time offered perhaps the best calligraphy instruction in the country.Throughout the campus every poster, every label on every drawer, was beautifully hand calligraphed.Because I had dropped out and didn't have to take the normal classes, I decided to take a calligraphy class to learn how to do this.I learned about serif and san serif typefaces, about varying the amount of space between different letter combinations, about what makes great typography great.It was beautiful, historical, artistically subtle in a way that science can't capture, and I found it fascinating.None of this had even a hope of any practical application in my life.But ten years later, when we were designing the first Macintosh computer, it all came back to me.And we designed it all into the Mac.It was the first computer with beautiful typography.If I had never dropped in on that single course in college, the Mac would have never had multiple typefaces or proportionally spaced fonts.And since Windows just copied the Mac, its likely that no personal computer would have them.If I had never dropped out, I would have never dropped in on this calligraphy class, and personal computers might not have the wonderful typography that they do.Of course it was impossible to connect the dots looking forward when I was in college.But it was very, very clear looking backwards ten years later.Again, you can't connect the dots looking forward;you can only connect them looking backwards.So you have to trust that the dots will somehow connect in your future.You have to trust in somethingthat I had dropped the baton as it was being passed to me.I met with David Packard and Bob Noyce and tried to apologize for screwing up so badly.I was a very public failure, and I even thought about running away from the valley.But something slowly began to dawn on me – I still loved what I did.The turn of events at Apple had not changed that one bit.I had been rejected, but I was still in love.And so I decided to start over.I didn't see it then, but it turned out that getting fired from Apple was the best thing that could have ever happened to me.The heaviness of being successful was replaced by the lightness of being a beginner again, less sure about everything.It freed me to enter one of the most creative periods of my life.During the next five years, I started a company named NeXT, another company named Pixar, and fell in love with an amazing woman who would become my wife.Pixar went on to create the worlds first computer animated feature film, Toy Story, and is now the most successful animation studio in the world.In a remarkable turn of events, Apple bought NeXT, I retuned to Apple, and the technology we developed at NeXT is at the heart of Apple's current renaissance.And Laurene and I have a wonderful family together.I'm pretty sure none of this would have happened if I hadn't been fired from Apple.It was awful tasting medicine, but I guess the patient needed it.Sometimes life hits you in the head with a brick.Don't lose faith.I'm convinced that the only thing that kept me going was that I loved what I did.You've got to find what you love.And that is as true for your work as it is for your lovers.Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work.And the only way to do great work is to love what you do.If you haven't found it yet, keep looking.Don't settle.As with all matters of the heart, you'll know when you find it.And, like any great relationship, it just gets better and better as the years roll on.So keep looking until you find it.Don't settle.My third story is about death.When I was 17, I read a quote that went something like: “If you live each day as if it was your last, someday you'll most certainly be right.” It made an impression on me, and since then, for the past 33 years, I have looked in the mirror every morning and asked myself: “If today were the last day of my life, would I want to do what I am about to do today?” And whenever the answer has been “No” for too many days in a row, I know I need to change something.Remembering that I'll be dead soon is the most important tool I've ever encountered to help me make the big choices in life.Because almost everything – all external expectations, all pride, all fear of embarrassment or failurewhich is living with the results of other people's thinking.Don't let the noise of other's opinions drown out your own inner voice.And most important, have the courage to follow your heart and intuition.They somehow already know what you truly want to become.Everything else is secondary.When I was young, there was an amazing publication called The Whole Earth Catalog, which was one of the bibles of my generation.It was created by a fellow named Stewart Brand not far from here in Menlo Park, and he brought it to life with his poetic touch.This was in the late 1960's, before personal computers and desktop publishing, so it was all made with typewriters, scissors, and polaroid cameras.It was sort of like Google in paperback form, 35 years before Google came along: it was idealistic, and overflowing with neat tools and great notion.Stewart and his team put out several issues of The Whole Earth Catalog, and then when it had run its course, they put out a final issue.It was the mid-1970s, and I was your age.On the back cover of their final issue was a photograph of an early morning country road, the kind you might find yourself hitchhiking on if you were so adventurous.Beneath it were the words: “Stay Hungry.Stay Foolish.” It was their farewell message as they signed off.Stay Hungry.Stay Foolish.And I have always wished that for myself.And now, as you graduate to begin a new, I wish that for you.Stay Hungry.Stay Foolish.Thank you all very much.
第二篇:喬布斯斯坦福演講稿
喬布斯斯坦福演講稿
You've got to find what you love,' Jobs says Jobs說,你必須要找到你所愛的東西。
This is the text of the Commencement address by Steve Jobs, CEO of Apple Computer and of Pixar Animation Studios, delivered on June 12, 2005.I am honored to be with you today at your commencement from one of the finest universities in the world.I never graduated from college.Truth be told, this is the closest I've ever gotten to a college graduation.Today I want to tell you three stories from my life.That's it.No big deal.Just three stories.The first story is about connecting the dots.I dropped out of Reed College after the first 6 months, but then stayed around as a drop-in for another 18 months or so before I really quit.So why did I drop out? It started before I was born.My biological mother was a young, unwed college graduate student, and she decided to put me up for adoption.She felt very strongly that I should be adopted by college graduates, so everything was all set for me to be adopted at birth by a lawyer and his wife.Except that when I popped out they decided at the last minute that they really wanted a girl.So my parents, who were on a waiting list, got a call in the middle of the night asking: “We have an unexpected baby boy;do you want him?” They said: “Of course.” My biological mother later found out that my mother had never graduated from college and that my father had never graduated from high school.She refused to sign the final adoption papers.She only relented a few months later when my parents promised that I would someday go to college.None of this had even a hope of any practical application in my life.But ten years later, when we were designing the first Macintosh computer, it all came back to me.And we designed it all into the Mac.It was the first computer with beautiful typography.If I had never dropped in on that single course in college, the Mac would have never had multiple typefaces or proportionally spaced fonts.And since Windows just copied the Mac, its likely that no personal computer would have them.If I had never dropped out, I would have never dropped in on this calligraphy class, and personal computers might not have the wonderful typography that they do.Of course it was impossible to connect the dots looking forward when I was in college.But it was very, very clear looking backwards ten years later.Again, you can't connect the dots looking forward;you can only connect them looking backwards.So you have to trust that the dots will somehow connect in your future.You have to trust in somethingthe Macintoshthat I had dropped the baton as it was being passed to me.I met with David Packard and Bob Noyce and tried to apologize for screwing up so badly.I was a very public failure, and I even thought about running away from the valley.But something slowly began to dawn on me – I still loved what I did.The turn of events at Apple had not changed that one bit.I had been rejected, but I was still in love.And so I decided to start over.I didn't see it then, but it turned out that getting fired from Apple was the best thing that could have ever happened to me.The heaviness of being successful was replaced by the lightness of being a beginner again, less sure about everything.It freed me to enter one of the most creative periods of my life.During the next five years, I started a company named NeXT, another company named Pixar, and fell in love with an amazing woman who would become my wife.Pixar went on to create the worlds first computer animated feature film, Toy Story, and is now the most successful animation studio in the world.In a remarkable turn of events, Apple bought NeXT, I retuned to Apple, and the technology we developed at NeXT is at the heart of Apple's current renaissance.And Laurene and I have a wonderful family together.I'm pretty sure none of this would have happened if I hadn't been fired from Apple.It was awful tasting medicine, but I guess the patient needed it.Sometimes life hits you in the head with a brick.Don't lose faith.I'm convinced that the only thing that kept me going was that I loved what I did.You've got to find what you love.And that is as true for your work as it is for your lovers.Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work.And the only way to do great work is to love what you do.If you haven't found it yet, keep looking.Don't settle.As with all matters of the heart, you'll know when you find it.And, like any great relationship, it just gets better and better as the years roll on.So keep looking until you find it.Don't settle.My third story is about death.When I was 17, I read a quote that went something like: “If you live each day as if it was your last, someday you'll most certainly be right.” It made an impression on me, and since then, for the past 33 years, I have looked in the mirror every morning and asked myself: “If today were the last day of my life, would I want to do what I am about to do today?” And whenever the answer has been “No” for too many days in a row, I know I need to change something.Remembering that I'll be dead soon is the most important tool I've ever encountered to help me make the big choices in life.Because almost everything – all external expectations, all pride, all fear of embarrassment or failurewhich is living with the results of other people's thinking.Don't let the noise of other's opinions drown out your own inner voice.And most important, have the courage to follow your heart and intuition.They somehow already know what you truly want to become.Everything else is secondary.When I was young, there was an amazing publication called The Whole Earth Catalog, which was one of the bibles of my generation.It was created by a fellow named Stewart Brand not far from here in Menlo Park, and he brought it to life with his poetic touch.This was in the late 1960's, before personal computers and desktop publishing, so it was all made with typewriters, scissors, and polaroid cameras.It was sort of like Google in paperback form, 35 years before Google came along: it was idealistic, and overflowing with neat tools and great notions.Stewart and his team put out several issues of The Whole Earth Catalog, and then when it had run its course, they put out a final issue.It was the mid-1970s, and I was your age.On the back cover of their final issue was a photograph of an early morning country road, the kind you might find yourself hitchhiking on if you were so adventurous.Beneath it were the words: “Stay Hungry.Stay Foolish.” It was their farewell message as they signed off.Stay Hungry.Stay Foolish.And I have always wished that for myself.And now, as you graduate to begin anew, I wish that for you.Stewart Stay Hungry.Stay Foolish.Thank you all very much.
第三篇:喬布斯2005年斯坦福大學畢業演講
喬布斯2005年斯坦福大學畢業演講
史蒂夫喬布斯(Steve Jobs)2005年6 月在斯坦福大學的演講在今天對于我們仍有很大的啟發作用。這位蘋果電腦公司(Apple Computer)和皮克斯動畫公司(Pixar Animation Studios)首席執行官在演講中談到了他生活中的三次體驗,這三次體驗不僅在斯坦福大學的畢業生、也在硅谷乃至其他地方的技術同行中引起了巨大反響。他們將他的演講登在互聯網上,在博客上展開討論,通過電子郵件互相發送,在全球傳閱。下面給大家分享這次演講的中英文演講稿。
You've got to find what you love
I am honored to be with you today at your commencement from one of the finest universities in the world.I never graduated from college.Truth be told, this is the closest I've ever gotten to a college graduation.Today I want to tell you three stories from my life.That's it.No big deal.Just three stories.The first story is about connecting the dots.I dropped out of Reed College after the first 6 months, but then stayed around as a drop-in for another 18 months or so before I really quit.So why did I drop out?
It started before I was born.My biological mother was a young, unwed college graduate student, and she decided to put me up for adoption.She felt very strongly that I should be adopted by college graduates, so everything was all set for me to be adopted at birth by a lawyer and his wife.Except that when I popped out they decided at the last minute that they really wanted a girl.So my parents, who were on a waiting list, got a call in the middle of the night asking: “We have an unexpected baby boy;do you want him?” They said: “Of course.” My biological mother later found out that my mother had never graduated from college and that my father had never graduated from high school.She refused to sign the final adoption papers.She only relented a few months later when my parents promised that I would someday go to college.And 17 years later I did go to college.But I naively chose a college that was almost as expensive as Stanford, and all of my working-class parents' savings were being spent on my college tuition.After six months, I couldn't see the value in it.I had no idea what I wanted to do with my life and no idea how college was going to help me figure it out.And here I was spending all of the money my parents had saved their entire life.So I decided to drop out and trust that it would all work out OK.It was pretty scary at the time, but looking back it was one of the best decisions I ever made.The minute I dropped out I could stop taking the required classes that didn't interest me, and begin dropping in on the ones that looked interesting。It wasn't all romantic.I didn't have a dorm room, so I slept on the floor in friends' rooms, I returned coke bottles for the 5¢ deposits to buy food with, and I would walk the 7 miles across town every Sunday night to get one good meal a week at the Hare Krishna temple.I loved it.And much of what I stumbled into by following my curiosity and intuition turned out to be priceless later on.Let me give you one example:
Reed College at that time offered perhaps the best calligraphy instruction in the country.Throughout the campus every poster, every label on every drawer, was beautifully hand calligraphed.Because I had dropped out and didn't have to take the normal classes, I decided to take a calligraphy class to learn how to do this.I learned about serif and san serif typefaces, about varying the amount of space between different letter combinations, about what makes great typography great.It was beautiful, historical, artistically subtle in a way that science can't capture, and I found it fascinating.None of this had even a hope of any practical application in my life.But ten years later, when we were designing the first Macintosh computer, it all came back to me.And we designed it all into the Mac.It was the first computer with beautiful typography.If I had never dropped in on that single course in college, the Mac would have never had multiple typefaces or proportionally spaced fonts.And since Windows just copied the Mac, its likely that no personal computer would have them.If I had never dropped out, I would have never dropped in on this calligraphy class, and personal computers might not have the wonderful typography that they do.Of course it was impossible to connect the dots looking forward when I was in college.But it was very, very clear looking backwards ten years later.Again, you can't connect the dots looking forward;you can only connect them looking backwards.So you have to trust that the dots will somehow connect in your future.You have to trust in something — your gut, destiny, life, karma, whatever.This approach has never let me down, and it has made all the difference in my life.My second story is about love and loss.I was lucky — I found what I loved to do early in life.Woz and I started Apple in my parents garage when I was 20.We worked hard, and in 10 years Apple had grown from just the two of us in a garage into a $2 billion company with over 4000 employees.We had just released our finest creation — the Macintosh — a year earlier, and I had just turned 30.And then I got fired.How can you get fired from a company you started? Well, as Apple grew we hired someone who I thought was very talented to run the company with me, and for the first year or so things went well.But then our visions of the future began to diverge and eventually we had a falling out.When we did, our Board of Directors sided with him.So at 30 I was out.And very publicly out.What had been the focus of my entire adult life was gone, and it was devastating.I really didn't know what to do for a few months.I felt that I had let the previous generation of entrepreneurs downthese things just fall away in the face of death, leaving only what is truly important.Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose.You are already naked.There is no reason not to follow your heart.About a year ago I was diagnosed with cancer.I had a scan at 7:30 in the morning, and it clearly showed a tumor on my pancreas.I didn't even know what a pancreas was.The doctors told me this was almost certainly a type of cancer that is incurable, and that I should expect to live no longer than three to six months.My doctor advised me to go home and get my affairs in order, which is doctor's code for prepare to die.It means to try to tell your kids everything you thought you'd have the next 10 years to tell them in just a few months.It means to make sure everything is buttoned up so that it will be as easy as possible for your family.It means to say your goodbyes.I lived with that diagnosis all day.Later that evening I had a biopsy, where they stuck an endoscope down my throat, through my stomach and into my intestines, put a needle into my pancreas and got a few cells from the tumor.I was sedated, but my wife, who was there, told me that when they viewed the cells under a microscope the doctors started crying because it turned out to be a very rare form of pancreatic cancer that is curable with surgery.I had the surgery and I'm fine now.This was the closest I've been to facing death, and I hope its the closest I get for a few more decades.Having lived through it, I can now say this to you with a bit more certainty than when death was a useful but purely intellectual concept:No one wants to die.Even people who want to go to heaven don't want to die to get there.And yet death is the destination we all share.No one has ever escaped it.And that is as it should be, because Death is very likely the single best invention of Life.It is Life's change agent.It clears out the old to make way for the new.Right now the new is you, but someday not too long from now, you will gradually become the old and be cleared away.Sorry to be so dramatic, but it is quite true.Your time is limited, so don't waste it living someone else's life.Don't be trapped by dogma — which is living with the results of other people's thinking.Don't let the noise of others' opinions drown out your own inner voice.And most important, have the courage to follow your heart and intuition.They somehow already know what you truly want to become.Everything else is secondary.When I was young, there was an amazing publication called The Whole Earth Catalog, which was one of the bibles of my generation.It was created by a fellow named Stewart Brand not far from here in Menlo Park, and he brought it to life with his poetic touch.This was in the late 1960's, before personal computers and desktop publishing, so it was all made with typewriters, scissors, and polaroid cameras.It was sort of like Google in paperback form, 35 years before Google came along: it was idealistic, and overflowing with neat tools and great notions.Stewart and his team put out several issues of The Whole Earth Catalog, and then when it had run its course, they put out a final issue.It was the mid-1970s, and I was your age.On the back cover of their final issue was a photograph of an early morning country road, the kind you might find yourself hitchhiking on if you were so adventurous.Beneath it were the words: “Stay Hungry.Stay Foolish.” It was their farewell message as they signed off.Stay Hungry.Stay Foolish.And I have always wished that for myself.And now, as you graduate to begin anew, I wish that for you.Stay Hungry.Stay Foolish.
第四篇:喬布斯2005年斯坦福大學畢業演講(中文)
喬布斯斯坦福演講:活出你自己
[2009-12-18]
堅信、堅持、堅定----生命中的三個故事 編者按:
2005年6月12日,在美國斯坦福大學畢業典禮上,蘋果公司CEO喬布斯發表了精彩演講。已被確診身患癌癥的喬布斯對在場學子講述了自己經歷的三個故事,與學子們分享自己的創業心得,并以此激勵年輕一代勇敢、積極、快樂地面對人生。喬布斯樸實而真誠的演講不但贏得了全場數次熱烈鼓掌和尖叫,也成為近年美國畢業典禮演講中最具影響力的一篇。時至今日,這一演講仍然對廣大學子和創業者產生著深遠影響。以下為喬布斯在斯坦福大學畢業典禮上的演講全文:
一、關于信仰:堅信 “你要堅信,你現在所經歷的,將在你未來的生命中串聯起來。正是這種信仰讓我沒有失去希望,它使我的人生與眾不同”
很榮幸今天能和你們一起參加畢業典禮,斯坦福大學是世界上最好的大學之一,而我從來沒拿過大學畢業證。說實話,在我的生命中,今天也許是我距離大學畢業最近的一天了。我想向你們講述我生活中的三個故事,不是什么大不了的事,只是三個故事而已。
第一個故事是關于如何把生命中的點滴串連起來。
我在里德大學讀了六個月之后就退學了,但是在十八個月以后——我真正作出退學決定之前,我還經常去學校。我為什么要退學呢?
故事得從我出生時講起。我的生母是一個年輕的、未婚的大學畢業生。她決定讓別人收養我,她非常希望我被受過高等教育的人收養。所以在我出生的時候,她已經做好了一切準備工作,使我得以被一個律師和他的妻子所收養。讓她意外的是,當我出生之后,律師夫婦突然決定生個女孩。所以我的養父母(他們還在我親生父母的觀察名單上)突然在半夜接到了一個電話:“我們現在這兒有一個不小心生出來的男嬰,你們想要嗎?”他們回答道:“當然!”但是我的生母隨后發現,我的養母從來沒有上過大學,我的養父甚至沒讀過高中。她拒絕簽收養合同。直到幾個月以后,我的養父母答應她一定會讓我上大學,她才同意。
在十七歲那年,我真的上了大學。但是我很愚蠢地選擇了一個幾乎和斯坦福大學一樣昂貴的學校,我的養父母是工人,他們幾乎把所有積蓄都花在了我的學費上。六個月后,我已經看不到其中的價值所在。我不知道我想做什么,也不知道大學能幫我找到怎樣的答案,而我卻幾乎花光了養父母一生的積蓄。所以我決定退學,我覺得這是個正確的決定。不能否認,我當時確實非常害怕,但是現在回頭看看,那的確是我這一生中最棒的決定。在我決定退學的那一刻,我終于可以不必去讀那些毫無興趣的課程了,可以去學那些看起來有點意思的課程。但這并不怎么浪漫。由于沒有宿舍可住,我只能睡在朋友房間的地板上;為了有錢填飽肚子,我去撿5美分的可樂瓶子來賣;在星期天的晚上,我要走七英里的路,穿過這個城市到Hare Krishna教堂,只是為了能吃上飯——這個星期唯一一頓好點的飯。但我喜歡這樣,我跟隨好奇心和直覺所做的事,后來被證明基本都是極其珍貴的經驗。我舉幾個例子:
那時候,里德大學提供了全美國最好的書法教育。整個校園里的每一張海報、每一個抽屜上的標簽,都是漂亮的手寫體。由于已經退學,不用再去上那些常規的課程,于是我選擇了一個書法班,想學學怎么寫出一手漂亮字。在這個班上,我學習了各種襯線和無襯線字體,如何改變不同字體組合之間的字間距,以及如何做出漂亮的版式。那是一種科學永遠無法捕捉的充滿美感、歷史感和藝術感的微妙,我發現這太有意思了。
當時,我壓根兒沒想到這些知識會在我的生命中有什么實際運用價值;但是8年之后,當我們設計第一款Macintosh電腦的時候,這些東西全派上了用場。我把它們全部設計進了Mac,這是第一臺可以排出好看版式的電腦。如果當時我在大學里沒有旁聽這門課程的話,Mac就不會提供各種字體和等間距字體。自從視窗系統抄襲了Mac以后,所有的個人電腦都有了這些東西。如果我沒有退學,我就不會去書法班旁聽,而今天的個人電腦大概也就不會有出色的版式功能。當然,在我念大學那會兒,不可能有先見之明,把那些生命中的點點滴滴都串起來;但10年之后再回頭看,生命的軌跡變得非常清楚。
再強調一次,你不可能充滿預見地將生命的點滴串聯起來。只有在你回頭看的時候,你才會發現這些點點滴滴之間的聯系。所以,你要堅信,你現在所經歷的,將在你未來的生命中串聯起來。你不得不相信某些東西,你的直覺、命運、生活、因緣際會??正是這種信仰讓我沒有失去希望,它使我的人生變得與眾不同。
二、關于成功:堅持
“偉大的工作只會在歲月的醞釀中越陳越香。在終有所獲之前,不要停下尋覓的腳步” 我的第二個故事是關于愛與失去。
我是幸運的,在年輕時就知道了自己愛做什么。在我20歲的時候,就和沃茲在我父母的車庫里開創了蘋果電腦公司。我們勤奮工作,只用了10年的時間,最初只有一個車庫和兩個小伙子的蘋果公司,已經擴展成擁有4000名員工、價值達到20億美元的企業。而在此之前的一年,我們推出了我們最好的產品Macintosh電腦,當時我剛過而立之年。然后,我就被炒了魷魚。一個人怎么可以被他所創立的公司解雇呢?這是因為,隨著蘋果的成長,我們請了一個原以為很能干的家伙和我一起管理公司,在頭一年左右,他干得還不錯,但后來,我們對公司未來的前景出現了分歧,于是矛盾便產生了。由于公司的董事會站在他那一邊,所以我被踢出了局,那年我30歲。失去了一直貫穿在我整個成年生活的重心,這種打擊是毀滅性的。
在接下來的幾個月,我真不知道該做些什么。我覺得我讓企業界的前輩們失望了,我失去了傳到我手上的指揮棒。我找到了戴維·帕卡德(注:戴維·帕卡德,普惠的創辦人之一)和鮑勃·諾伊斯(注:鮑勃·諾伊斯,英特爾創辦人之一),我向他們道歉,因為我把事情搞砸了。我成了人人皆知的失敗者,我甚至想過逃離硅谷。但曙光漸漸出現,我還是喜歡我做過的事情,于是決定重新開始。
事實證明,被蘋果開掉是我這一生所經歷過的最棒的事,盡管當時的我并未意識到。成功的沉重被鳳凰涅槃的輕盈所代替,我以自由之軀進入了生命中最富創新力的時期。
在接下來的5年里,我開創了一家叫做NeXT的公司,接著是一家名叫Pixar的公司,并認識了后來成為我妻子的曼妙女郎勞倫斯。Pixar制作了世界上第一部全電腦動畫電影《玩具總動員》,現在這家公司是世界上最成功的動畫制作公司之一。后來經歷一系列的事件,蘋果買下了NeXT,于是我又回到了蘋果,我們在NeXT研發出的技術在推動蘋果復興的核心動力。我和勞倫斯也擁有了美滿的家庭。
我非常肯定,如果沒有被蘋果炒掉,這一切都不可能在我身上發生。對于病人來說,良藥總是苦口。生活有時候就像一塊板磚拍向你的腦袋,但不要喪失信心。熱愛我所從事的工作,是一直支持我不斷前進的惟一理由。你得找出你的最愛,對工作如此,對愛人亦是如此。工作將占據你生命中相當大的一部分,從事你認為具有非凡意義的工作,方能給你帶來真正的滿足感。而從事一份偉大工作的惟一方法,就是去熱愛這份工作。如果你到現在還沒有找到這樣一份工作,那么就繼續找。不要安于現狀,當萬事了于心的時候,你就會知道何時能找到。如同任何偉大的浪漫關系一樣,偉大的工作只會在歲月的醞釀中越陳越香。所以,在你終有所獲之前,不要停下你尋覓的腳步。不要停下。
三、關于抉擇:堅定
“財富名利生不帶來,死不帶去,要遵從你的內心和直覺,不要把時間浪費在別人的生活里。提醒自己行將入土是我在面臨重大抉擇時的首選工具。”
我的第三個故事是關于死亡。
在17歲的時候,我讀過一句格言,好像是:“如果你把每一天都當成你生命里的最后一天,你將在某一天發現,原來一切皆在掌握之中。”這句話從我讀到之日起,就對我產生了深遠的影響。在過去的33年里,我每天早晨都對著鏡子問自己:“如果今天是我生命中的末日,我還愿意做我今天本來應該做的事情嗎?”當一連好多天答案都否定的時候,我就知道做出改變的時候到了。
提醒自己行將入土,這是我在面臨人生中的重大抉擇時最為重要的工具。因為所有的事情--榮譽、聲望、對尷尬和失敗的懼怕--在面對死亡的時候都將煙消云散,只留下真正重要的東西。在我所知道的各種方法中,提醒自己即將死去是避免產生上述想法的最好辦法。赤條條來去無牽掛,沒有理由不聽從你內心的呼喚。
大約一年前,我被診斷出癌癥。在早晨7:30我做了一個檢查,掃描結果清楚地顯示我的胰臟出現了一個腫瘤。我當時甚至不知道胰臟究竟是什么。醫生告訴我,幾乎可以確定這是一種不治之癥,頂多還能活3至6個月。大夫建議我回家,把諸事安排妥當,這是醫生對臨終病人的標準用語。這意味著你得把你今后10年要對你的子女說的話用幾個月的時間說完;這意味著你得把一切都安排妥當,盡可能減少你的家人在你身后的負擔;這意味著向眾人告別的時間到了。
我整天都想著診斷結果。那天晚上做了一個切片檢查,醫生把一個內診鏡從我的喉管伸進去,穿過我的胃進入腸道,將探針伸進胰臟,從腫瘤上取出了幾個細胞。我打了鎮靜劑,我的太太當時在場,她后來告訴我說,當大夫們從顯微鏡下觀察了細胞組織后尖叫起來,因為那是非常罕見的、但可以通過手術治療的胰臟癌。我接受了手術,現在已經康復了。
這是我最接近死亡的一次,我希望在隨后的幾十年里,都不要有比這一次更接近死亡的經歷。在有了與死神擦肩而過的經歷后,死亡對我來說,只是一個有用但純粹是知識上的概念,我可以更肯定地告訴你們:沒人想死;即使想去天堂的人,也是希望能活著進去。死亡是每個人的人生終點站,沒人能夠例外。生命就是如此,因為死亡很可能是生命最好的造物,它是生命更迭的媒介,送走老者,給新生代讓路。現在你們還是新生代,但不久的將來你們也將逐漸老去,被送出人生的舞臺。很抱歉說得這么富有戲劇性,但生命就是如此。
你們的時間有限,所以不要把時間浪費在別人的生活里。不要被條條框框束縛,否則你就生活在他人思考的結果里。不要讓他人的觀點所發出的噪音淹沒你內心的聲音。最為重要的是,要有遵從你的內心和直覺的勇氣,它們可能已知道你其實想成為一個什么樣的人。其他事物都是次要的。
在我年輕的時候,有一本非常棒的雜志叫《全球目錄》(The Whole Earth Catalog),它被我們那一代人奉為圣經。這本雜志的創辦人是一個叫斯圖爾特·布蘭德的家伙,他住在Menlo Park,離這兒不遠。他把這本雜志辦得充滿詩意。那是在60年代末期,個人電腦、桌面發排系統還沒有出現,所以出版工具只有打字機、剪刀和寶麗來相機。這本雜志有點像印在紙上的Google,但那是在Google出現的35年前。它充滿了理想色彩,內容都是些非常好用的工具和了不起的見解。
斯圖爾特和他的團隊做了幾期《全球目錄》,快無疾而終的時候,他們出版了最后一期。那是在70年代中期,我當時處在你們現在的年齡。在最后一期的封底有一張清晨鄉間公路的照片,如果你喜歡搭車冒險旅行的話,經常會碰到的那種小路。在照片下面有一排字:好學若饑,謙卑若愚(Stay Hungry,Stay Foolish)。這是他們停刊的告別留言,此后的日子里,我總是用這句話來勉勵自己。現在,在你們畢業、即將開始新生活的時候,我用這句話與你們共勉:
好學若饑,謙卑若愚。謝謝諸位。
第五篇:喬布斯于斯坦福演講稿(精選)
I am honored to be with you today at your commencement from one of the finest universities in the world.I never graduated from college.Truth be told, this is the closest I've ever gotten to a college graduation.Today I want to tell you three stories from my life.That's it.No big deal.Just three stories.The first story is about connecting the dots I dropped out of Reed College after the first 6 months, but then stayed around as a drop-in for another 18 months or so before I really quit.So why did I drop out?
It started before I was born.My biological mother was a young, unwed college graduate student, and she decided to put me up for adoption.She felt very strongly that I should be adopted by college graduates, so everything was all set for me to be adopted at birth by a lawyer and his wife.Except that when I popped out they decided at the last minute that they really wanted a girl.So my parents, who were on a waiting list, got a call in the middle of the night asking: “We have an unexpected baby boy;do you want him?” They said: “Of course.” My biological mother later found out that my mother had never graduated from college and that my father had never graduated from high school.She refused to sign the final adoption papers.She only relented a few months later when my parents promised that I would someday go to college.And 17 years later I did go to college.But I naively chose a college that was almost as expensive as Stanford, and all of my working-class parents' savings were being spent on my college tuition.After six months, I couldn't see the value in it.I had no idea what I wanted to do with my life and no idea how college was going to help me figure it out.And here I was spending all of the money my parents had saved their entire life.So I decided to drop out and trust that it would all work out OK.It was pretty scary at the time, but looking back it was one of the best decisions I ever made.The minute I dropped out I could stop taking the required classes that didn't interest me, and begin dropping in on the ones that looked interesting.It wasn't all romantic.I didn't have a dorm room, so I slept on the floor in friends' rooms, I returned coke bottles for the 5¢ deposits to buy food with, and I would walk the 7 miles across town every Sunday night to get one good meal a week at the Hare Krishna temple.I loved it.And much of what I stumbled into by following my curiosity and intuition turned out to be priceless later on.Let me give you one example: Reed College at that time offered perhaps the best calligraphy instruction in the country.Throughout the campus every poster, every label on every drawer, was beautifully hand calligraphed.Because I had dropped out and didn't have to take the normal classes, I decided to take a calligraphy class to learn how to do this.I learned about serif and san serif typefaces, about varying the amount of space between different letter combinations, about what makes great typography great.It was beautiful, historical, artistically subtle in a way that science can't capture, and I found it fascinating.None of this had even a hope of any practical application in my life.But ten years later, when we were designing the first Macintosh computer, it all came back to me.And we designed it all into the Mac.It was the first computer with beautiful typography.If I had never dropped in on that single course in college, the Mac would have never had multiple typefaces or proportionally spaced fonts.And since Windows just copied the Mac, its likely that no personal computer would have them.If I had never dropped out, I would have never dropped in on this calligraphy class, and personal computers might not have the wonderful typography that they do.Of course it was impossible to connect the dots looking forward when I was in college.But it was very, very clear looking backwards ten years later.Again, you can't connect the dots looking forward;you can only connect them looking backwards.So you have to trust that the dots will somehow connect in your future.You have to trust in somethingthe Macintoshthat I had dropped the baton as it was being passed to me.I met with David Packard and Bob Noyce and tried to apologize for screwing up so badly.I was a very public failure, and I even thought about running away from the valley.But something slowly began to dawn on me – I still loved what I did.The turn of events at Apple had not changed that one bit.I had been rejected, but I was still in love.And so I decided to start over.I didn't see it then, but it turned out that getting fired from Apple was the best thing that could have ever happened to me.The heaviness of being successful was replaced by the lightness of being a beginner again, less sure about everything.It freed me to enter one of the most creative periods of my life.During the next five years, I started a company named NeXT, another company named Pixar, and fell in love with an amazing woman who would become my wife.Pixar went on to create the worlds first computer animated feature film, Toy Story, and is now the most successful animation studio in the world.In a remarkable turn of events, Apple bought NeXT, I retuned to Apple, and the technology we developed at NeXT is at the heart of Apple's current renaissance.And Laurene and I have a wonderful family together.I'm pretty sure none of this would have happened if I hadn't been fired from Apple.It was awful tasting medicine, but I guess the patient needed it.Sometimes life hits you in the head with a brick.Don't lose faith.I'm convinced that the only thing that kept me going was that I loved what I did.You've got to find what you love.And that is as true for your work as it is for your lovers.Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work.And the only way to do great work is to love what you do.If you haven't found it yet, keep looking.Don't settle.As with all matters of the heart, you'll know when you find it.And, like any great relationship, it just gets better and better as the years roll on.So keep looking until you find it.Don't settle.My third story is about death.When I was 17, I read a quote that went something like: “If you live each day as if it was your last, someday you'll most certainly be right.” It made an impression on me, and since then, for the past 33 years, I have looked in the mirror every morning and asked myself: “If today were the last day of my life, would I want to do what I am about to do today?” And whenever the answer has been “No” for too many days in a row, I know I need to change something.Remembering that I'll be dead soon is the most important tool I've ever encountered to help me make the big choices in life.Because almost everything – all external expectations, all pride, all fear of embarrassment or failurewhich is living with the results of other people's thinking.Don't let the noise of other's opinions drown out your own inner voice.And most important, have the courage to follow your heart and intuition.They somehow already know what you truly want to become.Everything else is secondary.When I was young, there was an amazing publication called The Whole Earth Catalog, which was one of the bibles of my generation.It was created by a fellow named Stewart Brand not far from here in Menlo Park, and he brought it to life with his poetic touch.This was in the late 1960's, before personal computers and desktop publishing, so it was all made with typewriters, scissors, and polaroid cameras.It was sort of like Google in paperback form, 35 years before Google came along: it was idealistic, and overflowing with neat tools and great notions.Stewart and his team put out several issues of The Whole Earth Catalog, and then when it had run its course, they put out a final issue.It was the mid-1970s, and I was your age.On the back cover of their final issue was a photograph of an early morning country road, the kind you might find yourself hitchhiking on if you were so adventurous.Beneath it were the words: “Stay Hungry.Stay Foolish.” It was their farewell message as they signed off.Stay Hungry.Stay Foolish.And I have always wished that for myself.And now, as you graduate to begin a new, I wish that for you.Stay Hungry.Stay Foolish.Thank you all very much.我很榮幸能在今天與你們一起參加一個世界上最優秀的大學的畢業典禮。我從來沒有從大學畢業。說實話,今天是我最離大學畢業最近的一次。今天,我想給你們講我生活中的三個故事。就是這樣。沒什么大不了的。只是三個故事。
第一個故事是關于把我生活中過去的點點滴滴聯系起來。
在過了最初的六個月后,我便從Reed學院輟學了。但是,在我真正離開那里前,我又呆了大約18個月。我為什么輟學呢?
這一切在我出生前就開始了。我的親生母親是一個年輕的未婚大學生。她決定把我送給別人收養。她堅持認為,我應該被有大學學歷的人收養。所以,一切本來都已經安排好了,我將會被一個律師和他的妻子收養。但是當我出生以后,律師夫婦在最后一分鐘決定他們真正想要的是一個女孩。所以,我的養父母,本來是在等候的名單上的。他們在半夜接到了一個電話,“我們有一個意料之外的男嬰。你們想要他嗎?”他們回答說:“當然。”我的親生母親后來發現我的養母從來沒有從大學畢業,而我的養父高中都沒有畢業。她拒絕在最終的領養文件上簽字。過了幾個月后,我的養父母向她保證我將來會上大學后,她才同意了。
17年后,我確實上大學了。但是我天真的選擇了一個幾乎和斯坦福一樣昂貴的學院。我工薪階層的父母的所有積蓄都花在了我的學費上。六個月后,我看不到這有任何價值。我不知道我的一生想要做什么。我不知道大學如何能幫我找到這一問題的答案。而且我在這里花費著我父母一生所有的積蓄。所以,我決定輟學,而且相信所有的這一切都會解決的。在當時,這個決定是非常令人害怕的。但是,回過頭來看,這是我做過的最好的決定之一。在我輟學的那一刻,我可以不再去上我不感興趣的課程,而去上那些看起來有趣的課程。
這并不浪漫。我沒有宿舍,所以我睡在了朋友房間的地板上。我回收可樂瓶,用得到的5美分買吃的。我會在每星期天晚上步行7英里穿過城市到Hare Krishna寺廟去好好吃一頓。我喜歡那的飯。我憑著好奇心與直覺所遇到的一切,很大一部分在后來被證明是無比珍貴的。讓我給你們舉一個例子:
那時,Reed學院提供了當時可能是全國最好的書法課程。在校園里,每一個海報,每一個抽屜上的標簽都是優美的手寫字。因為我輟學了,不用再去上正常的課程,我決定上書法課,去學學如何寫書法。我學會了serif和sanserif字體,學會了改變不同字母組合間的間隔,知道了是什么使字體變得優美。這一切都很優美,有歷史感,具有科學無法獲得的藝術的精巧。我發現這一切令人著迷。
對書法的學習看起來沒有任何機會在我的一生中得到實際的應用。但是,10年后,當我們設計第一臺Macintosh電腦時,這一切就又重現了。我們把字體的設計都放入了Mac,第一個有著優美字體的電腦。如果我沒有在學校學書法課程,Mac就不可能有多種字體或者按適當比例間隔的字體。因為 Windows只是照搬了Mac,有可能沒有任何個人電腦會有這樣的字體。如果我沒有輟學,我就不會選那個書法課程,個人電腦就有可能沒有今天這樣優美的字體。當然,當我在大學時,把我當時的一點一滴串起來并不能預測到我后來的結果。但是,當10年后再回頭看,這一切非常,非常清楚。
當然,你不能把事情聯系在一起而預測未來。你只能回過頭來再把它們聯系起來。所以,你一定要相信那些點點滴滴在將來一定會以某種形式聯系起來。你一定要相信一些事情— 你的直覺、命運、生命、因緣,無論是什么。這一方法從沒有讓我失望過。它對我的生活至關重要。
我的第二個故事是有關熱愛與失去。
我很幸運,在生命中的最初階段就找到了自己熱愛做的事情。在我20歲的時候,Woz和我在我父母的車庫里創建了蘋果公司。我們非常努力。10年內,蘋果從一個只有我們兩個人的車庫公司成長到20億美金,有4000員工的公司。當時我剛剛滿30歲,就在一年前,我們發布了我們最杰出的創造— Macintosh。然后,我被解雇了。你怎么能被你自己創立的公司解雇呢?哎,當蘋果公司逐漸發展,我們雇了一個我認為非常有才華的人來和我一起運作公司。第一年,都還不錯。但是,隨后我們對未來的想法就開始有了分歧。最終我們鬧翻了。當我們鬧翻的時候,董事會站在了他的一邊。結果是,我在30歲的時候被踢出了公司,而且是以盡人皆知的方式被踢出。我成年以來整個生活的中心沒有了,這是毀滅性的。
有幾個月的時間,我真的不知道做什么好。我覺得我辜負了把接力棒傳遞給我的上一代的創業者。我找到David Packard和Bob Noyce并向他們道歉,為我把事情搞得如此之糟道歉。我是一個眾所周知的失敗。我甚至想到從硅谷逃走。但是慢慢的我才開始意識到 — 我仍舊熱愛我所作的事情。在蘋果所發生的事情絲毫沒有改變這一點。我被拒絕了,但是,我仍舊愛著。所以,我決定重新開始。
在那時我并沒有認識到,但是實際上,被蘋果解雇是對我來說最好的事情。成功所帶來的沉重感被重新開始,對一切都不確定的輕松感所代替。這一切解放了我,讓我進入了一生中最有創造性的一段時間。
之后的5年,我創辦了一家叫NeXT的公司和另外一家叫Pixar的公司,還愛上了一個非常好的女人,后來她成為了我的妻子。Pixar創造了世界上第一部電腦動畫電影,玩具總動員。現在,Pixar是世界上最成功的動畫工作室。在經歷了種種起伏后蘋果買下了NeXT。我重返了蘋果。我們在NeXT 發展的技術是蘋果目前復興的核心。Laurene和我有一個美好的家庭。
我相當確信,如果我沒被蘋果解雇,這一切之中的任何事情都不會發生。這是一計苦藥,但是我想我這個病人需要它。有時候,生活象用板兒磚拍頭一樣打擊你。別失去信心。我深信當時唯一讓我支持下去的原因就是我熱愛我所作的一切。你一定要找到你所熱愛的。這對你的事業是這樣,對你的愛人也是如此。你的事業將會占據你生活的很大一部分,你真正得到滿足的唯一途徑就是去做你堅信是偉大的事業。而做偉大的事業的唯一途徑就是熱愛你所作的一切。如果你還沒有找到,繼續找。不要妥協。就像其他一切需要用心靈去感受的事物,當你找到的時候,你會知道的。就象任何美滿的伴侶關系,隨著時間的推移,事情會變得更美好。所以,繼續找吧,直到你找到。不要妥協。
我的第三個故事是有關死亡的。
在我17歲的時候,我讀到一段話,大概是“如果你按照生活的每一天都好象是你生命的最后一天那樣活著,總有一天你會確信你的方向是對的。”這句話給我留下了深刻的印象,從那以后,在之后的33年里,我每天早晨都會對著鏡子問自己“如果今天是我生命的最后一天,我還會去做我今天將要做的事情嗎?”而每當連續幾天我的回答總是“不”時,我知道我需要做些改變。
記住很快我將離開人世,這是幫助我做重大決定的最重要的工具。因為幾乎任何事情 — 所有外界的期望,所有的自尊,所有對失敗或丟臉的恐懼 — 在死亡面前都會煙消云散,只剩下那些真正重要的東西。記住你會死去,這是我所知的避免陷入患得患失的陷阱的最好的方式。你已經赤條條無牽掛。你沒有任何原因不去追隨你的內心。
一年前我被診斷為癌癥。早晨7點半我做了掃描。掃描清楚的顯示在我的胰臟上有一個腫瘤。我都不知道胰臟是什么。醫生們告訴我幾乎可以肯定這類癌癥是無法治愈的。我應該不會活過3到6個月。我的醫生建議我回家把后事準備好,這也是醫生對準備去死的說法。也就是在幾個月的時間里對你的孩子說所有的事情,那些你曾經認為你會有下一個10年的時間去說的一切。也就是說確保一切安頓停當,讓你的家人盡可能的從容一些。也就是你的告別。
我帶著這一診斷結果生活了一整天。晚上,我做了活組織檢測。他們把內窺鏡插下我的喉嚨,穿過我的胃,進入腸子,用一根針穿入我的胰臟從腫瘤上提取一些細胞。我被麻醉了。但是我的妻子在現場。她告訴我,當他們在顯微鏡下看過之后,醫生們喊叫起來。因為這原來是一種極為罕見形式的胰腺癌,可以通過手術治愈。我做了手術,現在我已經沒事了。
這是我面臨死亡最近的一次。我希望這也是我今后幾十年內最近的一次。經歷過這一切,現在我可以更確信的對你說這一切,死亡不僅僅是一個有用但抽象的概念。
沒人希望死。即使是想進入天堂的人們也不想通過死亡進入那里。但是,死亡是我們共同的目的地。沒有人能逃脫。死亡就是這樣。因為死亡也許是生命中最好的發明。它是生命改變的媒介。它清理老的,給新的讓出路。現在,你們就是新的。但是,不久,你們會慢慢變成老的,然后被清理掉。原諒我這種非常直白的說法,但是,這是事實。
你的時間是有限的。所以不要浪費你自己的時間去過別人的生活。不要被教條所禁錮,被動接受別人思想的結果。不要讓他人意見的噪音蓋過你自己內心的聲音。最重要的是,有勇氣去追隨你的內心與直覺。你的內心和直覺早已洞察了你真正想做的。其他的一切都不重要。
當我年輕的時候,有一本優秀的刊物叫The Whole Earth Catalog, 是我們那一代的圣經之一。一個叫Stewart Branch的人在離這不遠的Menlo Park用他詩人般的靈感創造了這一刊物。當時是60年代末,還沒有個人電腦和桌面出版系統。所以,這本刊物全部是用打字機,剪刀和寶利來相機做出來的。這好像是紙上的Google,但在Google出現前35年:它是理想主義的,充滿了簡潔的工具與偉大的想法。
Stewart和他的團隊出版了幾期The Whole Earth Catalog。他們最終完成了自己的使命,出了最后一期刊物,時間是70年代中期。當時我正處在你們的年紀。在刊物封底,是一幅清晨鄉間路的照片。如果你樂于冒險搭便車旅行就會看到這一種景象。在照片下面有一句話“保持渴望。固執愚見。”(“Stay Hungry.Stay Foolish.”)這是他們的告別語。保持渴望。固執愚見。我一直這樣勉勵我自己。現在,當你們畢業,有新的開始,我同樣勉勵你們。
保持渴望。固執愚見。
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